College admissions has become more complex, less predictable, and far more stressful for families — and clients are looking for guidance. And many are coming to you for advice.
In this exclusive webinar, college admission experts Brennan Barnard and Rick Clark break down what’s really happening behind the scenes and what it means for the families you advise.
You’ll learn:
- What’s changed in admissions (and what hasn’t) — including testing, essays, and selectivity.
- How today’s trends are shaping outcomes for high-income and planning-oriented families.
- Where families make costly mistakes — and how you can help them avoid them.
- Practical ways to add value during the college planning conversation without becoming a college counselor.
With more than 20 years of experience each, Brennan and Rick bring candid, insider perspective drawn from their work in admissions. Their book, The Truth About College Admission, provides in-depth information about the admission decision process, tips on creating a compelling application and essay, and thoughts on standardized testing. They’ll translate a confusing process into clear, actionable insights you can use immediately with clients.
If you work with families who have college-bound children — or want to deepen relationships with next-generation clients — this session will give you an edge.