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Standing out in a competitive landscape is essential to maintaining and growing an advisory business. Harnessing the power of media coverage is a cost–effective way to build your personal brand and grow awareness of your practice.

This webinar features financial communications expert Jody Lowe sharing pointers on securing media coverage and preparing for interviews. She’ll discuss how to make the most of opportunities to talk with the media, how to craft your message and how to leverage media coverage to help grow your business. She will also share insights on how advisors on using new media like podcasts!

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A CFP ID number will be required in order to receive CE credit for this webinar.