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SEC's New Marketing Rule and What's Possible with Client Reviews
Guest Expert: Brian Thorp and Leila Shaver, Esq.
Date:
Attendee's Excellent Rating: 83%
Webinar Replay Description

With the new SEC Marketing Rule in effect, online reviews will now play an influential and growing role in the decision-making process among consumers preparing to hire financial advisors.

Attendees Comments:

A few comments from listeners

I learned that I can have clients write testimonials and endorsements and that I need my RIA's permission to solicit these testimonials and endorsements from clients.
- Patricia B.

(I learned that) It's all or nothing: either you ask for testimonials and have to post all of them (even those from trolls) or you don't ask and have no testimonials online.
- Maria R.
Comments
A few comments from listeners

I learned that I can have clients write testimonials and endorsements and that I need my RIA's permission to solicit these testimonials and endorsements from clients.
- Patricia B.

(I learned that) It's all or nothing: either you ask for testimonials and have to post all of them (even those from trolls) or you don't ask and have no testimonials online.
- Maria R.
07.26.2023 SEC Marketing