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Navigating Senior Living...Understanding the Options
Guest Expert: Kristy Kennedy, Silver Bridges Consulting
Date:
Attendee's Excellent Rating: 90%
Webinar Replay Description


 


🧭 The Continuum of Senior Living: Core Framework

The discussion emphasizes the senior living continuum, which ranges from fully independent arrangements to full-time medical care. Understanding these distinctions helps advisors align client needs, preferences, and budgets with the appropriate housing solutions.

The Main Categories:

Senior Living TypeDescriptionKey Considerations
Aging in PlaceStaying in one’s own homeHome modifications, in-home care, safety
Independent LivingCommunities offering housing, socialization, no medical careIdeal for healthy, active seniors
Assisted LivingProvides help with ADLs (Activities of Daily Living)Semi-independent; costs vary
Memory CareSpecialized support for dementia/Alzheimer’sSecured settings, higher cost
Skilled Nursing Facilities (SNFs)24/7 medical careOften covered short-term by Medicare
Continuing Care Retirement Communities (CCRCs)Multiple levels of care in one locationExpensive; long-term contracts

πŸ“Œ Verified Overview: National Institute on Aging - Types of Senior Housing


πŸ’° Financial Planning Implications

1. Cost Ranges and Payment Methods

  • Independent Living: $2,000–$5,000/month
  • Assisted Living: $4,500–$7,000/month
  • Memory Care: $5,500–$8,500/month
  • Skilled Nursing: $8,000–$12,000/month (private pay)

Most options are not covered by Medicare, with the exception of short-term rehab in SNFs post-hospitalization. Long-term care insurance or personal assets are typically required.

πŸ”— Verified Source: Genworth Cost of Care Survey


2. Medicare vs. Medicaid

  • Medicare: Covers only short-term post-acute rehab stays (typically up to 100 days).
  • Medicaid: May cover long-term care but only after asset spend-down and subject to eligibility.

Advisors must help clients:

  • Plan for private pay gaps
  • Navigate Medicaid spend-down rules
  • Consider Medicaid Compliant Annuities or trusts if needed

πŸ“Œ Verified Guidance: Medicare.gov - Nursing Home Coverage


πŸ§“ Client Readiness and Planning Tips

1. Early Planning Is Crucial

Clients and families often wait until a crisis before making housing decisions. Advisors should:

  • Encourage proactive conversations about aging goals
  • Involve family members in planning
  • Revisit plans annually

2. Legal and Health Documents

Ensure clients have:

  • Powers of Attorney (health & financial)
  • HIPAA authorizations
  • Advanced directives
  • Updated estate plans

πŸ”— Verified Checklist: AARP - Documents Every Older Adult Needs


🏑 Choosing the Right Community

Key Evaluation Factors:

  • Level of care offered (especially for progressive illnesses)
  • Licensing status and staffing ratios
  • Lifestyle and amenities (for social well-being)
  • Accreditation by organizations like CARF or state regulators

Tours, trial stays, and third-party care managers can support decision-making.

πŸ“Œ Verified Evaluator: Caring.com - Senior Living Directory


🧠 Specialized Care: Dementia and Alzheimer’s

Memory care is uniquely structured to:

  • Provide secured environments
  • Support behavioral health and safety
  • Use cognitive therapies and specialized staff training

Advisors should recognize:

  • Higher costs and emotional toll
  • The need for early diagnosis and facility availability
  • Legal tools to manage finances and health decisions

πŸ”— Verified Source: Alzheimer's Association - Dementia Care Options


πŸ—£οΈ Key Advisor Takeaways

  1. Act as a connector: Introduce clients to geriatric care managers, elder law attorneys, or local Area Agencies on Aging.
  2. Normalize these discussions: Encourage aging conversations alongside retirement planning.
  3. Evaluate insurance and liquidity: Identify income streams or assets to fund long-term care.
  4. Stay informed on options and quality metrics: Use trusted tools like Medicare’s Nursing Home Compare.

πŸ”— Compare Facilities: Medicare Nursing Home Compare

Attendees Comments:

A few comments from listeners when they were asked what the learned from the webinar:

Great overview of the difference between CCRCs and residential communities. I did not know that you must enter a CCRC when still in the independent living phase, not when you've progressed to assisted living or skilled nursing.
- Frank M.

A better understanding of the aging process and where to spend later years and cost factors.
- Robert P.

"Have clients start exploring options earlier.......before they need to.

One of my saying I've told client for years......""The best time to plan is before you have to. If you wait until you have to plan, you are reacting, and your options are limited."" This would certainly apply in this situation. "
- Bob M.

I wasn't aware of all the different types of communities set up for seniors. The most important tip that I took away was to check on the facility's inspection report from the last few years. I thought that was extremely helpful. Another helpful suggestion was to know what the scope of the facility's care is, such that you don't settle your senior in a place where they may have to move if the facility doesn't care for a certain condition.
- Lois B.

This was presented really well, and I learned more about the Rental options that I was not familiar with. I enjoyed hearing the testimonials - nice touch!
- Heather C.

The details on the buy ins (I think ridiculous and price gouging) and the annual increases being double of the COL increases is noteworthy. Even after reducing a portfolio by 2+ million, they'll need growth + 6% just to tread water. That's hard to do in a bond-heavy portfolio.
- David D.

missy@financia…

Wed, 06/18/2025 - 10:37

Comments
A few comments from listeners when they were asked what the learned from the webinar:

Great overview of the difference between CCRCs and residential communities. I did not know that you must enter a CCRC when still in the independent living phase, not when you've progressed to assisted living or skilled nursing.
- Frank M.

A better understanding of the aging process and where to spend later years and cost factors.
- Robert P.

"Have clients start exploring options earlier.......before they need to.

One of my saying I've told client for years......""The best time to plan is before you have to. If you wait until you have to plan, you are reacting, and your options are limited."" This would certainly apply in this situation. "
- Bob M.

I wasn't aware of all the different types of communities set up for seniors. The most important tip that I took away was to check on the facility's inspection report from the last few years. I thought that was extremely helpful. Another helpful suggestion was to know what the scope of the facility's care is, such that you don't settle your senior in a place where they may have to move if the facility doesn't care for a certain condition.
- Lois B.

This was presented really well, and I learned more about the Rental options that I was not familiar with. I enjoyed hearing the testimonials - nice touch!
- Heather C.

The details on the buy ins (I think ridiculous and price gouging) and the annual increases being double of the COL increases is noteworthy. Even after reducing a portfolio by 2+ million, they'll need growth + 6% just to tread water. That's hard to do in a bond-heavy portfolio.
- David D.
Navigating Senior Living...Understanding the Options 06-18-2025